Public Relations & Writing
Public
Relations & Writing
Tori Van Orden Martínez is a freelance public relations professional and writer. Working
from her virtual office, she travels the world for both work and pleasure, and
takes on assignments with a diverse range of companies.
During
her professional career, Tori has practiced and refined her tactical and
practical skills in a wide range of public relations and marketing positions. In addition to communications experience in the healthcare
and cosmetic industries, Tori has extensive experience in the high-tech sector,
where she has held senior positions in both the agency and corporate environments.
While
at such public relations agencies as Publicis Dialog and Springbok Technologies,
Tori's clients ranged from high-profile corporations like Nortel Networks and
Nestle, to small start-ups in all sectors. Throughout her career, Tori has
developed and executed media relations and marketing campaigns, organized
special events and trade shows, written and designed marketing collateral
materials, facilitated media training and conducted new business development and
strategic account planning.
Tori
graduated with honors from Texas Woman's University, where she earned her
bachelor of science degree in Mass Communications, specializing in public
relations. She also earned a master of science degree in Applied
Technology, Training and Development from the University of North Texas, where
the topic of her master's thesis was entitled "The Efficacy of Media
Training for Corporate Executives."
Currently, Tori is vice president of media relations for Van Orden Communications, Inc., a boutique public relations agency based in Dallas, and is writing an historical fiction novel, as well as a number of short stories and articles based on her travels and historical interests and research.
You can also view Tori's writer's bio.